Cash App
Run time: 2021 - 2024
Cash App
Cash App
Run time: 2021 - 2024
Creative Spring Cleaning 2026
Interdisciplinary Designer
During my time at Cash App
my product work directly intersected
with branded campaigns, initiatives,
activations, and partnerships
During my time at Cash App my product work directly intersected with branded campaigns, initiatives,
activations, and partnerships
During my time at Cash App my product work directly intersected with branded campaigns, initiatives, activations, and partnerships
During my time at Cash App
my product work directly
intersected with branded campaigns, initiatives, activations, and partnerships
Lead Product Designer
Lead Product Designer
Commerce
Commerce
Product Design, Prototyping, Design Strategy
Product Design, Prototyping, Design Strategy
THE OPPORTUNITY
Cash App was expanding to support a diverse range of businesses across the spectrum of early entrepreneurs, creators, and ubiquitous brands people spend with everyday.
Cash App was expanding to support a diverse range of businesses across the spectrum of early entrepreneurs, creators, and ubiquitous brands people spend with everyday.
PRO
JECT HIGHLIGHTS
PROJECT HIGHLIGHTS
PROJECT HIGHLIGHTS
PROJECT HIGHLIGHTS
Ongoing Design Integrations between Cash App and Square
Ongoing Design Integrations between Cash App and Square
Lead Cash App Pay Design Experience
Lead Cash App Pay Design Experience
Design support for partnerships and product activations
Design support for partnerships and product activations
Design support for large scale 3rd Party Integrations
Design support for large scale 3rd Party Integrations
TEAM
TEAM
Product design with a core team of 4-6 product designers on parallel projects, 6 engineers, 1 Product manager
Product design with a core team of 4-6 product designers on parallel projects, 6 engineers, 1 Product manager
DESIGN
DESIGN
DESIGN
Product Design, Prototyping, Design Strategy
Product Design, Prototyping, Design Strategy
Product Design, Prototyping, Design Strategy
TOOLS
TOOLS
TOOLS
Figma, Framer, Spline
Figma, Framer, Spline
Figma, Framer, Spline
Product designer
Product designer
Cash App Studios
Cash App Studios
Cash App
Studios
Section 1
Empowering Creators
and their Communities
through Block… one
block at a time
Empowering Creators
and their Communities
through Block… one
block at a time
Empowering Creators
and their Communities
through Block… one
block at a time
During my work on the Commerce team I had some discussions with
design leadership about how Cash App could be a connective
multiplier between Cash App, Square, and Tidal— in addition to
3rd party integration unlocks that my team was leading. The result was a sprint dedicated to exploring how to expand Cash through scalable local offerings and activations.
During my work on the Commerce team I had some discussions with
design leadership about how Cash App could be a connective
multiplier between Cash App, Square, and Tidal— in addition to
3rd party integration unlocks that my team was leading. The result was a sprint dedicated to exploring how to expand Cash through scalable local offerings and activations.
Experience design
Experience design
Local <> Neighborhoods
Local <> Neighborhoods
Local <> Neighborhoods
THE OPPORTUNITY
Design between the lines of the in app experience and real world intangibles that unify Cash App and Square in everyday interactions.
TEAM
Experience and service design paired with, 1 product designer, 1 content designer,
2 principal designers, and 4 engineers
Experience and service design paired with, 1 product designer, 1 content designer and 2 principal designers,
and 4 engineers
Experience and service design paired with, 1 product designer, 1 content designer and 2 principal designers,
and 4 engineers
Experience and service design paired with
1 product designer,
1 content designer and
2 principal designers,
and 4 engineers
DESIGN
DESIGN
Visual design, Product Design, Design Strategy, Prototyping
TOOLS
TOOLS
Figma, Illustrator, InDesign, AutoCAD,
Play, SwiftUI
Section 1
Connecting Commerce
Culture, and Community
Connecting Commerce
Culture, and Community
Connecting Commerce
Culture, and Community
Cash App exists at various points of expression, emotion, and unmet needs within the Block ecosystem. It's more than money, it's about multiplying for what money empowers and unlocks on a personal, communal and cultural level.