Rafe Chisolm

Meta

Run time: 2017 - 2019

My projects at Meta revolved around
media, expression, and connecting communities

for creators.

My projects at Meta revolved around
media, expression, and connecting
communitiesfor creators.

My projects at Meta

revolved around
media, expression, and

connecting communities

for creators.

Music Rights Platform

Music Rights

Platform

Product Designer

THE OPPORTUNITY

Design the framework to unlock millions of songs for 1 billion plus people across Meta's social experiences

PROJECT TIMELINE

6 Weeks for Royalty Free asset launch

6 Months to launch Music Rights Management for Video

3 months ongoing cross functional experimentation iterations

TEAM

Solo design in parallel with 3 designers working in related projects,
4 engineers

DESIGN

Visual design, Product Design, Prototyping

TOOLS

Sketch, Framer,

Sketch, Framer

Musician

Pages

Musician Pages

Product Designer

THE OPPORTUNITY

Solo designer for features elevating musicians' identity, discovery, monetization, and fandoms across Facebook, Instagram, and Messaging platforms.

PROJECT

TIMELINE

3 months to launch

6 months product market fit runway

ROLE

Design a video first experience for 200M+ people on Twitter

TEAM

Design lead along with 4 designers, 1 researcher, and 6 engineers

DESIGN

Visual design, Product Design, Design Strategy, Prototyping, Design Communication, Design Leadership

TOOLS

Sketch, Framer, Origami, Photoshop,
After Effects

Stories

Product Designer

THE OPPORTUNITY

Focus on the producer experience within the stories framework on Facebook, to bring clarity to feedback, activity, and creation modes.

Uplevel the producer experience within the stories framework on Facebook, to bring clarity to feedback, activity, and new modes of creation.

PROJECT

TIMELINE

3 months to launch

6 months product market fit runway

ROLE

Design a video first experience for 200M+ people on Twitter

TEAM

Design lead along with 4 designers, 1 researcher, and 6 engineers

DESIGN

Visual design, Product Design, Design Strategy, Prototyping, Design Communication, Design Leadership

Visual design, Product Design, Design Strategy, Prototyping,

TOOLS

Sketch, Framer,
Origami,
After Effects

Section 1

Expanding expression

on the largest
social platform

Expanding expression

on the largest
social platform

Expanding expression

on the largest
social platform

Designing a mesh of features that not only expand expression on a sprawling set of social experiences requires a mix of speed and sustainability. Beyond the pixels, or even my immediate team I had the opportunity to collaborate with brand, safety, partnerships and comms team to infuse a more holistic approach to designing at Meta.